Countries such as Italy and India Essay

Youth is wasted on the young. † We all stereotype, and we can all be prejudice. The elderly sometimes see a teenager and automatically assume they are troublemakers who hang around the streets at night, which is not always the case. Most teenagers perception of the elderly is that they ramble in their talk get in the way and are rather helpless. When can you really class yourself as old though? To me I would say it’s when you retire. Your life changes completely, you have a lot more spare time since you’re not working. Life becomes relaxing and care free. Although old age can be relaxing, I personally am not looking forward to it, I prefer to be young. It seems life will become harder, forgetfulness, your body is weaker, and therefore it’s harder to move about. Also in this country the elderly are not treated as well as in others, Countries such as Italy and India. There the elderly are looked up to and treated with utmost respect. When they grow old and become incapable of doing certain things they are taken care of and are looked after by their younger generations. In the U. K grandparents are often just sent away to a retirement center, because their own family cannot be bothered to look after them. In the poem â€Å"Warning† she chooses to exploit her freedom in her old age, be wild and â€Å"make up for the sobriety of her youth†. Whereas in â€Å"Old man Old man† which is the poem I will be comparing against â€Å"Warning† in this essay, he does the opposite, he draws back in seclusion. Unhappy in his old age. The narrative of â€Å"Old man Old man† and â€Å"Warning† differ greatly. â€Å"Old man Old man† focuses on the negativity of old age. How in his old age he has become even more obstinate in his â€Å"contracted world†. The poem describes how he used to be independent, â€Å"lord once of shed, garage and garden†. Although now he cannot accept he has become helpless, â€Å"you who hate being helpless†. Now he is â€Å"self-demoted in his nineties to washing up†, and yet still â€Å"missing crusted streaks† Fanthorpe, who we assume is a daughter, describes the old man in a very desolate tone. It seems as though she has always tried to help him, but he’s always believed he’s a â€Å"world authority†. Now the old man has become surly in his old age, and helpless. Despite this, he still refuses help from his daughter. Towards the end of the poem, she offers her aid, â€Å"let me walk with you to Drury lane†. Whereas in â€Å"Warning† Jenny Joseph talks about how she will enjoy her liberation in old age. She tells us how she what she wants to do when she grows old. She wants to act like a child and â€Å"wear purple†. Throughout the poem she only talks about herself no one else is mentioned. For her old age represents the liberations. She talks about the restrictions that are imposed on her now, and how she will do differently when she grows old, like eat â€Å"only bread and pickle for a week†. Another way we can compare two poems is from the persona. In ‘Old man Old man†, there are two personas. The old man himself, and the poet. We assume the poet is a daughter, as they are very pessimistic towards the old man, this could be from the way she was treated by him â€Å"not good with daughters†. She describes her father in quite a negative manner, and at times nearly mocks him. She speaks about how old age affects their relationship. She describes the things he is no longer capable of doing. She moans about him and is very cynical about him. Towards the end she mimics him, â€Å"you said to me, but only as a cloud†. Throughout the poem the weakness of the old man is repetitively mentioned. Showing now how he has become weak and incapable in his old age. The persona in â€Å"Warning† is just one woman talking about herself. She is a strong willed and independent woman. She wants to â€Å"make up for the sobriety of her youth. She will act reasonably for now, to â€Å"set a good example for the children†, but when she becomes old, that will be her rebeliion. She is very positive about old age, and focuses on all the good points of old age, like the freedom. Jenny Joseph has self-determination, whereas the â€Å"Old man in Old man† seem to have nearly given up in his weakness. The poets use language in contrasting ways to express their ideas and opinions of old age. â€Å"Old man Old man† begins with a stanza in the past tense. Describing the way he lives and is. The direct speech in italic, in the second stanza, its â€Å"I’ve lost the hammer† which the old man would be saying, but towards the end, the direct speech is from the poet to the old man â€Å"Let me find your hammer†. This is to evoke bathos in the reader. The poet expresses her words in a tender way, showing how she does care for her father but nee s him to let her help him. She begins to lightly mock him in the third stanza, calling him a â€Å"world authority†. A Wife is mentioned later on in the poem, and instead of the poet calling the old man’s wife ‘mum’; she refers to him as â€Å"your wife. † This could be showing that he was re-married, and the daughter was not with her mum anymore, therefore she cares a great deal about her father, and when he refuses to help her and shuts her out, it hurts her even further. The semi-colon after â€Å"your surliness† splits up the pitiable image of the old man, and halts the rhythm of the poem. Here we stop and remember the man who no longer â€Å"tells jokes†. Verbs are taken out of the poem to help the flow of it. Whereas in â€Å"Warning† the sentences are complex, with two or more verbs in them. The stanzas are groups of three, to remember them and separate it clearly. The stanzas in â€Å"Warning† are not separated equally. Although there is a circular structure, â€Å"wear purple† is repeated at the beginning and end of the poem. â€Å"Old man old man† is in a disheartened tone. â€Å"Warning† is in a childish tone, for example she wants to â€Å"grow more fat†. This could be because the things she wants to do a re also quite childish like â€Å"learn to spit†. Which is quite un-lady like but simply expresses her desire for freedom. Also the title â€Å"Old man, Old man† is repeated throughout he poem, this seems to emphasize his old age. The first stanza is â€Å"Warning† is free verse, she creates a list of short sentences, all the things she wants to do when she grows old. â€Å"Youth is wasted on the young†. After analyzing both poems â€Å"Old man, Old man,† and â€Å"Warning†. I think that â€Å"Warning,† argues this title more than â€Å"Old man Old man†. As she speaks of how she will do youthful things when she grows old, so it is not wasted on the young. I myself preferred â€Å"Old man old man†. I preferred the seriousness of it, as â€Å"Warning† was in quite a childish tone. I found it interesting to see the relationship of the father and daughter, and her mocking of him was quite humorous. â€Å"Warning† was more like a big list of juvenile things she wanted to do when she was old. The two personas are at crossroads in their life, the turning point of becoming old. â€Å"Old man Old man† is how becoming old is a negative thing, how you become incapable of certain things. â€Å"Warning† is how she will enjoy her liberation of old age. I contend that â€Å"Old man, Old man† is a more accurate description of how life will be when old age attacks. I would prefer for it to be how jenny josephs perception of old age is, but as you grow old, as I said earlier, you become incapable of things. Like memory loss and moving about. â€Å"Old man, Old man† shows this. In â€Å"Warning† she is still young and does not know how it really is to be elderly.

Active Citizenship Coursework

This coursework is all about being an active citizen, and what it takes to be one. I will be giving an example of an activity in which I was being an active citizen. Then I will be showing how I have been an active Citizen. Brief Details of the Activity From late 2007 to the early months of 2008, I was taking part in a programme of activities known as the Duke of Edinburgh's award (D of E), at the silver level. This involved me carrying out work in different forms of activities with the aim of completing set objectives, as well as planning and training for an expedition by my D of E group to cover 14 miles in 2 days by foot. The activities context The role of other people/planning The D of E award required a lot of planning spread out over different aspects. Below I will explain the layers of planning required in order for me to have successfully completed my D of E. The first level would be organising the instructors. The instructors would have to be trained adequately in order to assist the participants. There are different areas in which they would have to be trained – they would have to have knowledge about the objectives which are required in order for participants to complete the award. Furthermore, if they area assisting with an expedition, they would have to have an even greater knowledge about what is required to complete the objective successfully (such as knowing about map reading or tents). All this training is important for them to be able to help us plan our D of E successfully. As we meet up regularly to check on the progress of our D of E, the instructors will be there to see if we are on target to achieve our set objectives, and their input can be important for us to have our D of E planned. With instructors being trained adequately, the next stage of other peoples planning would be my peers When we take part in the D of E award, we also have to take part in an expedition. In order for the expedition to be successful, a lot of different work will be needed to be carried out before we set out on our expedition. Firstly, the group needs to create a planned route that we set out on, and this requires full participation from all the group's members. After the route has been created, the next aim would be to organise where the camping location would be. Part of the team will be allocated the job of locating possible areas for the location. After possible locations are found, the group has to come together to make a decision on the best camping place, based on location, facilities (such as showers) and costs. Finally, after all the details are agreed on by the group, the instructors have to make sure the route they would take out would be feasible, based on the factors of its distance, contours (up/down hill), or if the route is safe to undertake. After the instructors have accepted the route, they will have to submit the route to the head D of E offices. This is required for the group to have their route validated, as well as make the personnel undertaking the award eligible for the insurance required to do the expedition. This final stage of the planning required lots of paperwork to certify the route to meet the criteria required, such as organising the insurance for the group. [improvement – possibly choose skills I have not already undertaken] What I have done for the award There is a large area of work which I have done in order for me to have achieved the award. My first step towards achieving the award is to sort out my activities I will be undertaking to meet the set objectives of the D of E – the skills, service and physical sections. In my skills service, I had the aim to encourage the discovery and development of practical and social skills and personal interests. I decided to play the piano for my skills section. Choosing to have piano lessons for my skills section was handy, as I already played the piano. I found there were lots of benefits I had when I undertook piano for my skills. It helped me a lot to manage my time, as playing the piano wasn't just about piano lessons, but also find the time to practice. For my service section, I decided to help the Bronze D of E group – the group that were starting doing their D of E for the first time. I helped them forwards in achieving their D of E, especially preparing them for their expedition, giving them advice or skills on map reading, setting up tents, lighting stoves (which could potentially be a hazardous task), and what to bring in your rucksack. I found that doing this voluntary work for my service was really enjoyable, as well as making me an active citizen by supporting and helping others in their goals. Finally, for my physical section, I decided to choose tennis lessons. I feel that choosing tennis for my physical recreation was a good choice, as it was something new, and it gave me a challenge. At the beginning, my tennis was not that good, but after a few months of playing, my tennis has improved. I thoroughly enjoyed taking out those activities, it provided me with an enjoyable, challenging and rewarding programme of personal developments, which has improved my character, given me more self-confidence, and given me a sense of responsibility. What taking part means to me, and what I have learnt Taking part in the D of E means a lot to me. It means that I have achieved a lot personally, and have more confidence in myself. I didn't believe that it was possible for me to walk 14 miles in 3 days, carrying a 25kg rucksack on my back, but I have proved to myself that it is possible. Taking part has given me a range of experiences that I can learn from and improve. One of the experiences I have taken on board is for me to plan prior the routes I take – not just in an expedition, but in life. In one situation, I was stranded on a steep scree face, which I could not climb up. I was map reading, and I took a wrong route, and ended up slipping down a steep hill. I eventually managed to get back up to the top by changing my approach to the situation, but it was a scary experience, unable to crawl back up the hill. I have learnt that your major decisions should be made as soon as they can. Another lesson I have learnt whilst on the expedition is that if my approach to a problem, I need to change it in order to successfully achieve my goals. With this knowledge I have gained, if I were to encounter a similar situation like that one, or if I may encounter another one whilst doing my Gold D of E very soon, I would change my approach to find a solution, such as instead of me trying to climb back up, I could climb safely down and find a rendezvous point for my group. Another situation my group faced was right at the end, after walking around 13 miles, we thought we were in the right place for meeting the instructors, but we found out that we were lost. In this situation, we were very demoralized, exhausted and close to tears. After using the GPS, we found we were about another 2 miles from where we were meant to be. We had to co-ordinate the GPS reference with our OS map, and found out a new route we would have to take. Our legs were so tired, and we were cold, but we all decided to keep each other in good moral so we at least had the mental state to make it. Finally, about another half hour later, we made it to the end, as a group. After this experience, I have learnt that you don't have to make things harder then they are, and you have to make sure that the whole group is fine, because if just one person doesn't want to participate, then it could jeopardize the efforts from the rest of the team. Here we had to make sure that everyone was fine and was willing to carry on walking – otherwise if we didn't arrive back as a group, then they would have failed us for not sticking together, and we would have to re-do our entire expedition. If on my Gold D of E, or anywhere in my life I am working with a group, I have learnt to make sure that everyone in the group is ok, otherwise we won't be as productive as if they are working Problems suffered whilst undertaking the D of E When undertaking any D of E activity on any level, there are always going to be problems. The most common problems suffered were when my group was undertaking the expedition. As the expedition requires a lot of a person, both physically and mentally, it means that you have to prepare yourself; but however much you try to anticipate those problems, some problems which can not be anticipated may happen. One common example of this is when doing an expedition. You can anticipate the fact that there is a large amount of walking, but you can't anticipate the exhaustion you feel if you don't regularly walk that distance.

Father-Child Relationships in Hamlet and Fences Essay

In both William Shakespeare’s Hamlet and August Wilson’s Fences, the emphasis placed on parent-child relationship is vital, as family plays an important role in developing a character’s values as well as his or her upbringing does. While Ophelia, Laertes, and Hamlet show loyalty to their fathers unconditionally, Cory, even though looks up Troy as a figure, eventually exhibits disrespect to him. The relationship that Ophelia shares with her father, Polonius, is rather dogmatic to say the least. Throughout Hamlet, Polonius demonstrates almost absolute control over Ophelia as if she were a tool with the sole purpose of serving Polonius. As a result of a weakness of mind caused by a lack of independent thought, Ophelia does not oppose Polonius; for instance when Polonius challenges Hamlet’s intentions with Ophelia, she can only say â€Å"I do not know, my lord, what I should think. † (I. iii). Ophelia allows herself to be controlled, even rebuffing her love for Hamlet simply because Polonius suggests her not to â€Å"give words or talk with the Lord Hamlet,† (I. v) which illustrates the importance Ophelia place on her familial obligations. The structure and guidance that Polonius provides for Ophelia, leads her to affirm that she â€Å"shall obey† him (I. iv). Ophelia is subservient to her father’s wishes and looks up to his patriarchal position. She listens to Polonius’ counsel. She places her father (and family) above other affairs. Polonius seems to be dominant and almost controlling. However, Ophelia is never rebellious. While Ophelia shows her faithfulness to her father dependently, Laertes consciously respect his father. Though they may not have the best relationship before Polonius is murdered, it was clear that Laertes feels it to be essential that he proves his love for his father after his father has passed. The question is, does Laertes always have a passion for his father, and if not, why does he feel that he has to take revenge for his father’s honor in the second half of the play? Polonius says to King Claudius before Laertes’s departure, â€Å"He hath, my lord, wrung from me my slow leave/ By laboursome petition, and at last/ Upon his will I sealed my hard consent. / I do beseech you give him leave to go. (I. ii). These lines show that Polonius is reluctant to let his son leave. When Laertes finally reaches France, it is discovered by us readers that Polonius still has little faith in his son to take care of himself. However, to keep an eye on his son, Polonius still orders his servant to France to secretly spy on Laertes and to make sure that he is doing alright. Polonius loves his son and daughter in a protective manner. That’s why he gains Laertes and Ophelia’s admiration. Similar to Laertes, Hamlet devotes his later life to an attempt of retribution to his father’s death. Hamlet looks up to his father because he feels that he is a great leader and the bravest man that he has known, as Hamlet mentions, â€Å"so excellent a king† (I. ii). These lines, â€Å"See, what a grace was seated on his brow:/ Hyperions curls, the front of Jove himself;/ An eye like Mars, to threaten or command;/ A station like the herald Mercury,† shows that Hamlet is willing to revenge for his father. His act of taking revenge may not completely come from love, but at least it represents the responsibility from a son to his father. In one of Aichinger’s essays about Hamlet, he points out that â€Å"Hamlet’s rejection of the moral standards of his society is crystallized by the events which follow his father’s death. † Hamlet is even obsessed to the idea of vengeance that remarkably transforms him from an average, responsible, young prince to an apparently mad, raging son intent upon avenging his father’s death. We see responsibility, obedience, and devotion in father-child relationships in Hamlet. But Troy-Cory relationship in Fences is not the case. Whether the cause is generational gap or Troy’s selfishness or Cory’s noncompliance, Troy never completely gains the love from his own son even after his death. Their relationship never blooms. Initially, Cory may innocently display his admiration to Troy because of his athletic ability and because of a simple reason: a love from a normal son to his father. Through Rose’s word, we know that Cory tries to do as best as he can to earn one compliment from his father, â€Å"Everything that boy do†¦ he do for you. He wants you to say â€Å"Good job, son. † That’s all. (I. iii). Unfortunately, there’s always a conflict in that relation. Cory asks his father, â€Å"How come you ain’t never liked me? † and Troy answers, â€Å"Liked you? Who the hell say I got to like you?†¦ / You eat everyday†¦ / Got a roof over your head†¦ / Got clothes on your back†¦ / What you think that is?†¦ / It’s my job. / It’s my responsibility! â€Å"(I. iii). This conversation between Cory and Troy clarifies everything. Troy doesn’t â€Å"like† his son. Troy takes care of his family including Cory because of his duty. Troy thinks he â€Å"owe† Cory. Of course, there must be some love from Troy to Cory, from a father to his son, but the bitter experiences Troy has in the past soon fence himself in to be a selfish, hostile man. In Wade Bradford’s analytical essay, he claims that † These set pieces will provide the literal and metaphoric activity of the play: building a fence around Troy’s property. † So, Cory is not Troy’s â€Å"property? † His selfishness seems large enough to overwhelm his love to the family, especially, to Cory. Troy subconsciously doesn’t want to see Cory’s success in sport which also means Troy is a failure. If there’s no whole-hearted love, duty becomes tiresome to Troy. The last fight between Troy and Cory is the straw that breaks the camel’s back. Cory says â€Å"I’m not going to Papa’s funeral,†(II. v). His refusal to participate in Troy’s funeral shows that the wound in their relationship would never be healed. Cory just cannot forgive his father. Their relationship is always bitter and tense. Cory never fulfils his obligation as a son to Troy. Father-child relationship dominates both Hamlet and Fences. It is the scaffold that constructs the storyline in Fences. While Hamlet also deals with other issues, the parental relationship is the cause influencing most of the characters’ actions and behaviors. The contrast in father-child relationship in both plays is obvious. In the theme of post-medieval time in Hamlet, those connections are more rightfully dogmatic and include the devotion of one’s life to another. In the near-modern setting, the relationship among people may contain barriers of egocentric that separate them from one to another even that is the relationship between a father and his child.

Employee retention using lessons from motivation theories Essay

Employee retention using lessons from motivation theories - Essay Example The paper tells that as businesses face the challenge of operating in a tough global economy they have been forced to perform painful layoffs while at the same time seek to retain their high-impact performers. One would expect it to be easier to retain staff amidst this period of economic recovery however the paradox is that there is a shortage of people with the requisite talent that companies need to remain competitive in this tough business environment. This means that the few critical employees that each company seeks to retain are also the ones who are attractive to competitors. The challenge therefore remains in retaining these critical staff. The importance of retaining critical staff cannot be gainsaid. When an employee leaves an organisation the organization loses primarily on the knowledge, skill and experience that the individual had developed over time at his/her present occupation. To fully comprehend the importance of maintaining critical employees Ramlall raises three postulations of the human capital theory. To begin with human capital theory posits that people possess skills, experience and knowledge which represent capital to an organization because they enhance productivity. This means that employees are of economic value to organizations. Secondly, the theory posits that not all labour is equal. Some labour is more valuable than others by the mere fact that more resources have been invested in their training. It is therefore important for the organization to ensure that it retains those on whom it has invested more in developing. Thirdly, investment in building skills among employees would be more profitable and more likely to be undertaken the longer the period over which the returns from the investment can accrue (Ramlall, 2004). This implies that an organisation would derive more value out of its staff if it can train them and then retain them for a significant amount of time within which the staff can use their skills, experience and k nowledge to improve the organization’s processes. Employees possess skills, experience and knowledge, and therefore have economic value to organizations. Where employee turnover is high the company fails to realize a full return on its investment in hiring and training staff. This report reviews the classic motivation theories and uses them to explain how organizations could devise techniques that will enable them retain their high-impact employees. 2.0. Work motivation The heart of motivation is to give people what they really want most from work (Mullins, 2010). Motivation can be of

Operation Systems Research Paper Example | Topics and Well Written Essays - 1250 words

Operation Systems - Research Paper Example Basically, it functions like most OS’s—it processes, stores, and transfers data. Probably the reason why UNIX is no longer so popular these days is that it was developed a long time ago: 1969, years before the development of the Internet, the network system which made computers a virtual companion to daily life. It was developed that year when a group of Bell Labs programmers decided that they needed an OS that is fast, easy-to-use, and versatile (Wagner 8). UNIX is significant in the history of information technology because developers of the Internet used it in making their communications system (Williams and Sawyer 150). Williams and Sawyer note that several programs were developed from UNIX. Among them are Solaris (from Sun Microsystem) and BSD (developed by students from University of California, Berkeley) (150). DOS is often fondly called â€Å"the old-timer† (Williams and Sawyer 147). DOS, which stands for disk operating system, was initially developed by Microsoft in 1982. Although it is difficult to use, it became a popular operating system because of the popularity of Microsoft computers (Williams and Sawyer 147). DOS was the main operating system for Microsoft before Windows (â€Å"What is DOS?†). Its quick decline in popularity after the introduction of Windows can be attributed to its simplicity and incapability for multitasks. It is still, however, present in the current Windows operating systems and can be used to control both software and hardware. Before it became irrelevant to desktop computing, MS-DOS was a successful OS (though some argue that it is, technically, not an OS). It had 17 versions in all, the last released in 1997 as MS-DOS 7.1 (â€Å"MS-DOS History†). Users can perform a number of computer tasks by entering commands on the MS-DOS command prompt available in the Windows OS. Among these commands are comp, for comparing files; deltree

Divorce and Remarriage Case Study Example | Topics and Well Written Essays - 1750 words

Divorce and Remarriage - Case Study Example The pastor went to Greg and asked what had happened. Greg responded it was no big deal and laughed the incident off. The pastor complimented him for his discretion, and reminded Greg of two verses from Proverbs, â€Å"He that covereth a transgression seeketh love; but he that repeateth a matter separateth very friends† (17:9), and â€Å"A soft answer turneth away wrath: but grievous words stir up anger† (15:1). Greg replied that remaining calm and gentle was just what friends did for each other, and since he had known Tyrone for several years and never seen him act in anger, the whole incident really was no big deal. Pastor Tallon sought Tyrone out, led him back to the office, and shut the door. He asked Tyrone what was wrong, and after letting Tyrone speak angrily about the incident from the morning meeting, he asked again what was wrong. At this point Tyrone told the pastor, with tears in his eyes and his voice shaking, that Tyrone’s wife Rachael had been having an extramarital affair. After fifteen years of a good marriage, and serving in the church as leaders for the past six years, the couple was going to divorce because of Rachael’s affair. In Tyrone’s mind, they already had split, and the divorce was already final, even though he had just found out about the affair. Pastor Tallon asked Tyrone to come in for counseling with Rachael before doing anything drastic, and he agreed that they would try. The pastor walked with Tyrone and Rachael for several weeks of sessions, helping them speak to each other about their deepest concerns in their relationship as well as the affair. Over time, the couple made some efforts to fix what was broken in their relationship. Rachael apologized for her affair and pledged to work on her faith (in Tyrone as well as in God) to keep herself from seeking escape with another man. Tyrone agreed that he would try to be more available to talk to Rachael and support and listen to her. During one

Wal-Mart Case Study Example | Topics and Well Written Essays - 500 words

Wal-Mart - Case Study Example Therefore a person should possess strong financial, mathematical, communication and computer skills to perform the role of an equity analyst. Wal Mart is using the Dividend Discount Models to estimate the intrinsic value of the company. Wal Mart is using the Constant growth Dividend Discount Model to estimate intrinsic value of company and its perpetual growth in dividends. Equity analyst is using different method of estimating the growth of dividends. Firstly, estimate the historical dividend growth in a perpetual fashion. Secondly, future growth is estimated by the equity or financial analysts on the ground of recent data. Growth of dividend and in sale over several years is forecasted by estimating the historical value of stocks. In its financial statements, the average increase in shares has decreased as in 2009 they were 3,939 and in 2010 is 3,866 while sales has increased more than decrease in stock. In 2010 the annual growth of dividend is 14.7 while average growth till 2010 is 31.3 and all forecast is depend the value of historical values of stocks. Wal Mart is at the maturity stage of Three stage of dividends discount. This model calculates present stock price by using present value of all cash flows at the cost of equity. The Wal Mart has current earnings growth is 10.40 per cent with $ 1.09 payout ratio on $ 3.72. Therefore at maturity its payout ratio would be 40 % of its earning. Wal Mart price/ Earning Ratio is used to estimate the intrinsic value of stock. The P/E multiple of Wal Mart was 14.23 times. According to the analyst Wal Mart is current value is depend on the heavy traffic of customers or US benefits while risk is attached with the political, economic condition of the country where this store is operating and wage laws. A price earnings ratio 1 is assumed risky while 20 expressed is good to do business for

Operation Pressure Point.The Drug Trade Problem Essay

Operation Pressure Point.The Drug Trade Problem - Essay Example (DEA, 2007) Fantino (2000), a former Chief of Police, states that the role of the policemen is to ensure the safety and security of the members of society against those who may wish it harm. The proliferation of drugs is certainly a threat to society and should be addressed in the soonest possible time. However, even with the many programs instituted by police agencies, the problem still lingers. Zimmer (1987) and the Vera Institute of Justice (1993) relate to us two police strategies that are conceptually effective but are actually insufficient. In the 1980's, the drug problem in the East Side was getting rampant to the point that sales and usage of the illegal substances were blatantly exposed on the streets. The Lower East Side became the proverbial drug addict's heaven as he had unlimited access to drugs with little or no threat of arrest. This state of affairs was the result of the declining capacity of the police to counter the problem due to budget cuts and decline in personnel (Smith, 1982). To counter the problem and to address the increasing community pressure, the Police Department launched Operation Pressure Point which involved the assignment of about 250 officers who conducted buy-bust operations, patrolling, boarding up of abandoned buildings and fencing of parks and vacant lots. Community involvement and improvements and prioritization of drug related complaints were also employed. According to the information gathered by Zimmer (1987), the operation succeeded in halting the blatant drug supermarket and was able to reduce the volume of drugs traded in the area. Nonetheless, Zimmer (1987) argues that the success of the operation was limited as the achievements were only superficial. Underneath the seeming improved situation lies still the drug problem as the trade still continues. To counter the increased police presence, drug dealers employed more lookouts, varied the time and venue of sales, sold in large quantities and made deals only with established clients. The result was that the availability levels were like before. In one of his later papers, Zimmer (1993) points out that the rationale behind the operation was the 'mass-arrest strategy' where the police believe that a major sweep of a drug-infested area could lead to the arrest of many drug dealers. This would ensure that the drug problem would be eliminated in that area. However, Zimmer (1993) argues that even though such strategy "destabilizes the market"; it also "creates opportunity for new people to come into the business". Replacements are not a problem especially in poor communities where "there is no shortage of people who are looking for this opportunity". Reading Zimmer (1987) reveals to us the complex problem of addressing the drug trade problem and breaks our notion that mass arrests could lead to the elimination of this threat. I find Operation Pressure Point praiseworthy because the methods were based on a range of consistent, integrated and comprehensive approaches appropriate to local problems but I also find it lacking in the sense that it was unable to realize that weeds should be pulled at its roots and not only at its stalk. From my point of view, the operation achieved only little because it did not provide for any methods to identify the main suppliers but instead focus on the low end dealers. Instead of focusing only the consumer side, they should also have broken the supply chain right from the

Passover as a Popular Jewish Holiday Essay Example | Topics and Well Written Essays - 1250 words

Passover as a Popular Jewish Holiday - Essay Example The belief and celebration is Passover. Passover is a popular Jewish holiday and festival commemorating the exodus story during which the oppressed Israelites were freed from the harsh Egyptians, under Pharaoh the dictator. It is usually started at the day 15 of the month of Nisan, in the Jewish calendar. Actual narration of the day or the exodus reveals the means God used to rescue His children from Egypt. It talks about the ten plagues, the night before departure as well as all the activities that took place during that night. Further description also reveals that God led the Israelites in crossing the mighty Red Sea by giving them a charismatic leader who showed them the way by using a stick to strike the water allowing them to go through easily. Passover is one of the Jewish celebrations that go across the entire Bible. There are several occasions in the bible where the word is mentioned and its significance can be drawn from there. In the book of Genesis, God’s creation i s accompanied by the creation of man in the last day, sixth day of creation. Human beings are considered the most important creatures among all creatures that God created. He gives them some of the abilities that are not present with other creatures. Genesis continues and in some chapters, Joseph, Jacob’s most preferred and loved son is sold to the Egyptian by his envious brothers. They return to Jacob, Joseph’s clothes claiming that he had been killed and eaten by an animal. Jacob mourns his son bitterly. In Egypt, Joseph faces numerous challenges as a staunch believer in God. He is tricked and lured by Potipha’s wife into sex. His refusal renders him arrest after the woman claimed that he wanted to rape him. Joseph is jailed but freed after his interpretation of King Pharaoh’s dream. Joseph grew an important person in Egypt and raised a family of the Jews or the Israelites. He was eventually put in high position. He was second in command to Pharaoh. He moved his whole family to Egypt and offered them protection there. 4 centuries later the Israelites had grown into a large population, hitting the 2 million mark. The high number of Jews in Egypt made the new pharaoh becomes afraid of their power. In order to maintain control of the land, he decided to turn them into slaves and oppressed them with harsh labor, ruthless and inhuman treatment. God came to rescue the Jews through a man named Moses who was a great grandson to Jacob. Moses was born during the time when Pharaoh had made an order that ensured the death of all Hebrew male. God, however, spared Moses when Pharaoh’s daughter found him near the Nile River bank. He was given the best care in the Egyptian most royal family. Moses later killed an Egyptian who had killed his fellow Israelite. After the incidence, he escaped to Midian. Expectedly, God appeared to Moses in Midian, in the form of a Burning Bush telling him, â€Å"’I have seen the misery of my people. I have heard their cries, I care about their suffering and I have come to rescue them. I am sending you to Pharaoh to bring my people out of Egypt (Exodus 3: 7-10). Moses gave out some excuses but finally obeyed God’s command and went to Egypt in the company of Aaron as a spokesman. Pharaoh, as expected became adamant to Moses request to set the Israelites free. God punished him with ten plagues after

Analysis of SEEK Limited, Telstra Limited and Ansell Limited Essay

Analysis of SEEK Limited, Telstra Limited and Ansell Limited - Essay Example Another importance why I used the 10 year period data is that if the period is too short, there may be just the data for bull market, for instance from 201-2015. Moreover, a short time period data may result in inadequate information which in turn may result in misinterpretation. Therefore, I used the longer time period to select stock of the three companies to forecast the upcoming rates in order that legitimate forecasts of stocks may be possible. The data used for the chosen three companies: SEEK Limited, Telstra Corporation and Ansell were for the period of 2005-2015 to assess as well as make projections 3. COMPANY EVALUATION 3.1.SEEK Limited: Business Summary   SEEK Limited manages internet/web employment markets inside Brazil, Hong Kong, Australia, China, New Zealand, Malaysia Thailand, Philippines, Singapore, and globally. The corporation links employers and job hunters with job openings and equivalent overhauls online and delivers as well as offers holiday education and uni versity courses. Also, it provides online job marketing functions. The corporation was formed during 1997 and its headquarters are in Australia, Melbourne state (Australian Broadcasting Corporation & Nelvana. 3.1.1.Choice of sampling frequency In calculating SEEK Limited’ standard deviation and expected a return, I used monthly sampling size which is the optimal allowance sampling frequency founded considerations of cost, and a single sample every month gathered at about similar moment of the month in 10 sample design.

Political Parties Research Paper Example | Topics and Well Written Essays - 2000 words - 1

Political Parties - Research Paper Example This notion implies that when it comes to demonstrating support for a candidate, partisan attitudes can be seen as a reflection of the elements which exist and prevail in the political environment. For example, in a majority of scenarios the information that an individual obtains as a consequence of face-to-face communication with members of the family, friend’s group and co-workers can be recognized as a factor which is responsible for shaping voter behavior, especially with regards to presidential politics (67). An important aspect of this discussion encompasses the analysis which aims to classify each of the current dimensions in accordance with their association with the external environment or even various internal factors. In this case, any interaction with peers or family members that either strengthens or weakens a voter’s behavior can be linked with the psychological elements rather than the forces which formulate the attitude of a partisan (Campbell 67). The u nderlying notion which is present in the preceding discussion outlines six distinct dimensions which govern the voting behavior of individuals. These factors can be distributed as: 1) the personal characteristics of the leader who presently holds office 2) the personal characteristics of the opponent 3) the agencies and bodies which are a part of the political process and the notion of group’s interests which has a potential to impact them 4) the problems which surround the formulation of domestic policy 5) the problems which surround the formulation of foreign policy and 6) the comparative performance of the political parties which have been responsible for administrating and implementing government policies (Campbell 67). The degree to which the formulation of such dimensions on which voter behavior is based has the ability to determine, influence and even predict an individual’s support for one political party over the other can be associated with the role of the in dividual in either accepting or refuting the principles of on which these dimensions are based. The determination of this component of voting behavior yet again sheds light on the significance of psychological forces that are present in this case. This notion implies that a voter’s intensity of feeling for the personal characteristics of a specific candidate is in fact a psychological factor. As seen in the American presidential elections of 1956, the research conducted by the University of Michigan reports that those individuals who had developed an unfavorable picture of Eisenhower chose the Democrats over Republics in a majority of cases (Campbell 68). This observation reaffirms the unparalleled significance of the psychological dimension of voting behavior which is rooted the cognitive map of the voter and how he perceives the things with which the decision to vote for one candidate and not the other is related (Campbell 42). 1B. There are several determinants which are r esponsible for governing an individual’s participation in politics and the democratic process itself. Perhaps, the most significant set of determinants which can be identified as being critical to an individual’s decision for choosing to vote or not to vote is that of the socioeconomic factors. The socioeconomic determinants can be categorized as: education, wealth and occupation (Political Science 692). The key influence of

2013 to 2017 - China Market Soft Drink Manufacturing Research Report Essay Example for Free

2013 to 2017 China Market Soft Drink Manufacturing Research Report Essay In China, soft drinks refer to those natural or artificial beverages with the alcohol content less than 0. 5% in the total volume. Small amount of alcohol may be contained in a soft drink, but such alcohol is the ethyl alcohol which is used in dissolving essences, flavorings and pigments, or the by-products of lactic acid beverages. With the rapid increase in Chinese peoples living standard and consumption capability, soft drink industry has entered the rapid growth era. Since soft drink products enjoy great popularity in China, the market demand is huge. Currently, there are various types of soft drinks sold in the market with many strong competitors. In 2012, the total output volume of China soft drinks is 130. 2401 million tons, increasing by 10. 73% YOY. From 2000 to 2012, the output volume of China soft drink industry increased by 7 times, with a CAGR of 20. 7%, which is far higher than the growth rate of GDP, presenting a well development competence. When the output volume increases, the varieties of China soft drinks also increase to provide more options for consumers. See more:Â  Masters of Satire: John Dryden and Jonathan Swift Essay Among all varieties of soft drinks, carbonated beverages take up the largest proportion of China soft drink industry, while the proportion of natural mineral water in soft drink industry increases continuously. At present, carbonated beverages, bottled drinking water, fruit and vegetable drinks and tea drinks have become the four major categories of soft drinks in China. In 2012, the output volume of carbonated beverages was 13. 1129 million tons, decreasing by 18. 38% YOY. The output volume of fruit juices and vegetable juices was 22. 2917 million tons, increasing by 16. 09%. The output volume of bottled drinking water amounted to 55. 6278 million tons, up by 16. 16% YOY. And the output volume of other drinks reached 39. 2077 million tons, increasing by 13. 76% YOY. China soft drink market can be divided into several major market segments, including carbonated beverages, fruit and vegetable beverages, bottled drinking water, tea drinks, protein beverages and other drinks. For a long period, bottled drinking water and carbonated beverages have accounted for the largest proportion of the market, followed by protein beverages and fruit and vegetable beverages. Tea drinks have also increased their market share and created a huge consumption market. However, with the development of social economy, the improvement of peoples living standard and the formulation of healthy consumption concept, the competition structure of soft drink market will encounter a great change. Influenced by the emerging healthy consumption concept, it can be predicted that the proportion of carbonated beverages in the market will decline, while healthy beverages, such as tea drinks, protein beverages and fruit and vegetable juices, will become the mainstream of the market in the near future. However, consumers of carbonated beverages are mainly between 16 and 25 years old, mainly teenagers. They worship fashion instead of nutrition. Since such young consumer group is unlikely to diminish, there is a huge market demand for carbonated beverages. Therefore, it will take a long-term process to lower the carbonated beverage market. In recent years, functional drinks have become the highlight in China soft drink market. It indicates that China functional drink market has been established after a period of market development. At present, China functional drinks mainly include sport drinks (with Mizone and Gatorade as representatives), energy drinks (with Red Bull and Lipovitan as representatives), and vegetable protein drinks (with Jiaduobao and Wong Lo Kat as representatives). There is a huge market potential for China functional drinks. As a sun-rising industry in China, soft drink industry enjoys consumption per capita much lower than that of developed countries. Rural residents spend much less on soft drinks. Based on the huge domestic market, there is an enormous development space for China soft drink industry. With high degree of marketization, China soft drink industry has attracted many international drink magnates to establish their businesses in China, which will result in fierce market competition. Besides, confronted with the new situation, the competition of China soft drink industry has been transferred from product competition to industry chain competition. In this sense, the marketing model of soft drink enterprises has also been transferred from brand operation into channel model and structure and channel management. Channel resources, especially terminal resources have become the focus of competition. It is estimated by CRI that the output volume of China soft drinks will maintain a growth rate of over 8%, which will be higher than that of GDP. Through this report, the readers can acquire the following information: Supply and Demand Status of China Soft Drink Industry Operation Status of Sub-industries of China Soft Drink Industry Competition Status of China Soft Drink Industry Major Soft Drink Manufacturing Enterprises in China Influencing Factors and Development Trend of Soft Drink Industry Investment and Development Recommendations for Soft Drink Industry The Following Enterprises and People are proposed to purchase this report: Soft Drink Manufacturing Enterprises Upstream Soft Drink Enterprises, Such as Essence Manufacturing Enterprises, Pigment Manufacturing Enterprises, and Enterprises in Charge of Packing Soft Drink Distributing Enterprises Investors and Research Institutes Concerned About Soft Drink Industry Complete Report @ http://www. chinamarketresearchreports. com/102526. html Buy Report @ http://www. chinamarketresearchreports. com/contacts/purchase. php? name=102526 Table Of Content 1 Overview on China Soft Drink Manufacturing Industry, 2012 1. 1 Definition and Category 1. 1. 1 Definition 1. 1. 2 Industry Chain of Soft Drink Manufacturing Industry 1. 2 Major Products 1. 3 Role of Soft Drink Manufacturing Industry in China Economy 2 Development Environment of China Soft Drink Manufacturing Industry, 2012-2013 2. 1 Economic Environment 2. 1. 1 China Economy 2. 1. 2 Global Economy 2. 2 Policy Environment 2. 1. 1 Analysis on Policies 2. 1. 2 Policy Trend 3 Operation Status of China Soft Drink Manufacturing Industry, 2008-2012 3. 1 Current Status 3. 1. 1 Total Output Value 3. 1. 2 Output Volume 3. 1. 3 Fixed Asset Investment 3. 1. 4 Industry Scale 3. 1. 5 Operation Status 3. 1. 6 Financial Index 3. 2 Regional Distribution 3. 2. 1 Scale Distribution 3. 2. 2 Profit Distribution 3. 2. 3 Guangdong 3. 2. 4 Henan 3. 2. 5 Jiangsu 3. 2. 6 Zhejiang 3. 2. 7 Shandong 4 Competition Status of China Soft Drink Manufacturing Industry, 2012 4. 1 Barriers to Entry and Exit 4. 2 Competition Structure 4. 2. 1 Bargain Ability of Upstream Suppliers 4. 2. 2 Competition Among Existing Enterprises 4. 2. 3 Bargain Ability of Downstream Clients 4. 2. 4 Threats of New Entrants 4. 2. 5 Threats of Substitutes 4. 3 Development Features 4. 3. 1 Mergers and Acquisitions by Foreign Capital 4. 3. 2 Preference for Brand Consumption 4. 3. 3 Product Competition Transferring to Industrial Chain Competition 4. 3. 4 Rich Product Varieties 4. 5 Operation Models 4. 5. 1 Business Model 4. 5. 2 Profit Mode 5 Industry Chain of China Soft Drink Manufacturing Industry, 2012-2013 5. 1 Upstream Industries 5. 1. 1 Fruit Industry 5. 1. 2 Vegetable Industry 5. 1. 3 Sugar Industry 5. 1. 4 Package Industry 5. 1. 5 Influences of Upstream Industries on Soft Drink Manufacturing Industry 5. 2 Downstream 5. 2. 1 Resident Incomes 5. 2. 2 Resident Consumption Expenditures 5. 2. 3 Influences of Downstream Industries on Soft Drink Manufacturing Industry 6 Sub-industries of China Soft Drink Manufacturing Industry, 2008-2017 6. 1 Carbonated Beverage Industry 6. 1. 1 Operation Status 6. 1. 2 Regional Distribution 6. 1. 3 Development Trend 6. 2 Bottled Drinking Water Industry 6. 2. 1 Operation Status 6. 2. 2 Regional Distribution 6. 2. 3 Development Trend 6. 3 Fruit Vegetable Juice Industry and Fruit Vegetable Drink Industry 6. 3. 1 Industry Overview 6. 3. 2 Regional Distribution 6. 3. 3 Development Trend 6. 4 Milk Beverage Industry and Vegetable Protein Drink Industry 6. 5 Solid Drink Industry 6. 6 Tea Drink Industry and Other Soft Drink Industry 7 Major Soft Drink Manufacturing Enterprises in China, 2012 7. 1 Hangzhou Wahaha Group Co. , Ltd. 7. 2 Master Kong Drink Holdings Co. , Ltd. 7. 3 VV Group Co. , Ltd. 7. 4 Uni-president (China) Investment Co. , Ltd. 7. 5 Coca-Cola Bottle Manufacturing (Dongguan) Co. , Ltd. 7. 6 Xiamen Yinlu Foods Co. , Ltd. 7. 7 Red Bull Vitamin Drink Co. , Ltd. 7. 8 Jiangxi Runtian Beverage Co. , Ltd. 7. 9 Nongfu Spring Co. , Ltd. 7. 10 Beijing Huiyuan Food and Beverage Group Co. , Ltd. 7. 11 Coconut Palm Group Co. , Ltd. 7. 12 Jiaduobao Group 8 Forecasts on Investment and Development of China Soft Drink Manufacturing Industry, 2013-2017 8. 1 Influencing Factors on Development 8. 1. 1 China economy 8. 1. 2 Governmental Policy 8. 2 Forecast on Market Supply and Demand 8. 2. 1 Forecast on Supply 8. 2. 2 Forecast on Demand 8. 3 Forecast on Product Development Trend 8. 3. 1 Market Trend of Healthy Drinks 8. 3. 2 Compound Drinks 8. 3. 3 Functional Drinks 8. 4 Recommendations on Investment and Development 8. 4. 1 Investment Opportunities in Sub-industries 8. 4. 2 Regional Investment Opportunities List Of Charts Chart Category of Sub-industries of China Soft Drink Manufacturing Industry Chart Analysis on Major Products of China Soft Drink Manufacturing Industry Chart Related Policies of China Soft Drink Manufacturing Industry, 2012 Chart Total Output Value of China Soft Drink Manufacturing Industry, 2008-2012 Chart Total Output Volume of China Soft Drinks, 2008-2012. Chart Number of China Soft Drink Manufacturing Enterprises, 2008-2012 Chart Total Assets of China Soft Drink Manufacturing Industry, 2008-2012 Chart Scale of China Soft Drink Manufacturing Industry by Region Chart Analysis on Profits of China Soft Drink Manufacturing Industry by Region Chart Total Output Value of China Carbonated Beverage Industry, 2008-2012 Chart Output Volume of China Carbonated Beverages, 2008-2012 Chart Sales Revenue of China Tea Drinks and Other Soft Drink Manufacturing Industries, 2008-2012 Chart Forecast on China Soft Drink Output Volume, 2013-2017 Chart Forecast on China Soft Drink Sales Revenue, 2013-2017. Complete Report @ http://www. chinamarketresearchreports. com/102526. html Buy Report @ http://www. chinamarketresearchreports. com/contacts/purchase. php? name=102526

Crusades in the 14th and 15th Century

Crusades in the 14th and 15th Century To what extent did the idea of crusading remain integral to the chivalric culture of the fourteenth and fifteenth centuries? In the traditional view, the crusades started in the 11th century and ended in the last decade of the 13th. There is much debate, however, surrounding to what extent later crusading activity can indeed be considered crusading, and what role it played in chivalric culture of the fourteenth and fifteenth centuries. The formation of chivalric culture was no doubt influenced to some extent by crusading ideology. Chivalry is made up of a range of activities, values and attitudes,[1] with crusading itself being viewed as a chivalrous activity and military orders formed during the crusades before the fourteenth century seen by some to be early examples of chivalry.[2] The first crusade gave birth to new ideas of the role of the warrior in Christian society; defence of the faith and reclamation of the Holy Land was, according to the church, the highest task to which a knight could dedicate himself and the 1099 triumph at Jerusalem set the standard for defence of holy places as the highest goal of chivalry.[3] Benedictine theologian and historian, Guibert de Nogent, wrote in the 12th century that God himself had started a holy war to allow knights to seek Gods grace in their wonted habit and in discharge of their own office, and need no longerseek salvation by renouncing the world in the profession of monk,[4] suggesting that crusading elevated knights to positions similar to priests and emphasising the prestigious and highly pious aspect of knighthood. Similarly, crusader poet Aymer de Pegulhan writes that crusading allows the achievement of honour in life and joy in paradise without renouncing our rich garments, our station in life, all that pleases and charms.[5] This idea that crusading brought distinction and recognition was widely understood into the fourteenth century, and features as a common theme in contemporary texts. Chaucers Knight, for example, represents an embodiment of the loftiest chivalric ideals and an idealised aspiration of many fourteenth century English crusaders.[6] In examining the extent to which crusading remained integral to the chivalric culture of the fourteenth and fifteenth centuries, one must first examine what is meant by the term crusade. The label crusade was uncommon before the 1700s and, contemporarily, there was no single accepted term; words that suggested travel (often combined with references to Jerusalem, the cross, or the Holy Land) were used, and early sources often labelled participants as pilgrims or simply Christians.[7] It is therefore understandable that what constitutes a crusade is ambiguous and varies between scholars. Constable[8] gives four approaches to defining the crusades: pluralist, traditionalist, generalist, and popularist. Pluralists see papal authorisation as the key criterion for a crusade, irrespective of the nature or location of the conflict,[9] which therefore includes such conflicts as the Alexandrian Crusade‎, Mahdian Crusade‎, Battle of Nicopolis‎, Crusade of Varna, and the Hussite Wars. In a similar vein, generalists see all wars with papal connections fought in defence of Christianity as crusades.[10] Traditionalists, on the other hand, view crusades as expeditions from 1095 to 1291 that aimed to defend or recover the Holy Land, thus dismissing all later activity[11] with some arguing that this would also have been the view held by contemporaries.[12] Similarly, the First Crusade alone is considered a crusade by popularists, who limit this label to conflicts characterised by popular religious upsurges.[13] It is understandable, therefore, that scholars from th ese different schools of thought will have different understandings of the extent to which the idea of crusading remained integral to the chivalric culture of the fourteenth and fifteenth centuries. A golden age of crusading,[14] an epoch of crises and confusions, incoherent and diffuse[15] and a Indian summer of crusading[16] have all been used to describe fourteenth century crusading and, indeed, there is much debate surrounding the nature of crusading in this period. The devastating loss of Jerusalem and Acre in the 12th and 13th centuries may have motivated Christians to act and roused them to the reality of Christianitys precarious position in the Levant, and wandering kings such as Peter I de Lusignan and King Leon VI of Cicilian Armenia may have helped remind them of the fortune of fellow Christians in foreign lands.[17] Even with repeated and expensive attempts, the early fourteenth century saw no successful crusades to recover the Holy Land.[18] Despite papal taxation, proposed by the Second Lyons Council, domestic needs of rulers, who accepted taxation insofar as they could benefit from it, meant that they could not support the idea of funds being used by another ruler in the organisation of a recovery crusade.[19] Traditionally, this failure to launch an expedition to the holy land is understood to indicate the end of the age of crusading and an increase in conflict which made difficult the international cooperation needed to launch such an expedition. The early to middle of the fourteenth century was certainly a difficult climate for crusading: the suppression of the Knights Templar had created a sense of confusion and anxiety, joined with a feeling of disenchantment due to the abandonment of attempts to reclaim the Holy Land.[20] Understandably, many nobles at this time regarded crusading with a sense of suspicion and caution, despite family tradition,[21] and financial and political factors upon which crusading relied were affected by plague, the Anglo-French war, and the collapse of the Italian banking houses (upon which papal taxation of the Church depended).[22] These factors make it easy to comprehend why many may have agreed with chronicler Salimbene of Adam that it is not the divine will that the Holy Sepulchre should be recovered.[23] Traditionalists are inclined to label crusading activity in this period as an irrelevant hobby confined to enthusiasts, unimpressive compared to former achievements, far removed from the harsh realities of the age,[24] and little more than an aftermath in crusade history.[25] Indeed, crusading activity in this period was characteristically dissimilar from the general passagia before it; the Holy Land remained out of Christian control, with focus turning less towards seemingly unattainable holy places and more towards the hethenesse (that is, the land of heathens).[26] Despite this shifting focus, religion was, of course, still a major factor in the continuation of crusading activity. According to Huizinga, medieval thought was saturated in every part with conceptions of the Christian faith,[27] and of the ten chivalric commandments assigned by Gaultier in 1883, three are concerned with the church and defence of Christian religion.[28] There was no doubt a strong religious factor in embarking upon crusades in the late Middle Ages. The first and principle glory of the dignity of true chivalry is to fight for the faith according to Philippe de Mezieres;[29] Duke of Bourbon, Louis IIs, motivation for commanding the Al-Mahdiya crusade in 1390 was his similar desire to serve God;[30] wanting to expand Christianity by dedicating himself to Gods service is apparently John of Neverss reason for his enthusiasm for the Nicopolis crusade; [31] and references to the honour of God and the Virgin were made at the Feast of the Pheasant in the mid-fifteenth centur y. Although it is hard, if not impossible, to know an individuals true feelings in regards to faith, chivalric culture continued to emphasise religious piety and the lofty ideals of crusading, and there is no cause to suspect insincerity in such devotion: the knight John de la Ryvere, for example, supposedly abstained from all conflict that he deemed morally unjust whilst on campaign and Robert, Lord Fitzpayn, described a readiness to destroy bodies, friends and wealth for the sake of the crusade.[32] No doubt an image of the sacrifice of Christ was not overlooked in these seemingly martyrlike desires to serve God,[33] and the great suffering involved meant crusading was often regarded as superior to other forms of pilgrimage. 12th century French Dominican friar, Humbert of Romans, for example, believed that crusading represented the highest form of pilgrimage, as crusaders expose themselves to death repeatedly.[34] Furthermore, Mamluks, Turks, and other enemies of Christianity must have seemed worthy targets of retaliation for the suffering of Christ.[35] Furthermore, crusading was also a means of redeeming the soul: in the fourteenth century, atoning for the sins of others, both living and dead, was encouraged of crusaders; concern for salvation of the dead was reflected in 1365 lobbying of the pope for indulgences for those who gave masses in memory of ancestors, and church rites and rituals for the crusades are well attested, such as a specially adapted group of psalms and pra yers inserted between the breaking of the Host and the Pax Domini before communion to invoke divine aid for the Holy Land.[36] Chivalrys religious ideals were not the lone causes of the continued relevance of crusading; reputation and honour were major factors, alongside friendships and loyalties, encouraged by cultural contact between European courts[37] and the fact that crusading allowed a chance for knights to distinguish themselves from rivals. Social and material advancement was a coveted reward for the military prestige associated with crusading; for example, upon his return from Constantinople in 1368, servant of Sir John Mowbray, John Dodenill, was promoted to post of warrener.[38] These factors are reasons for why the idea of crusading remained relevant to chivalric culture in the fourteenth century, and for why the importance of crusading activity in this period should not be overlooked or underestimated. Failure to organise an expedition to reclaim the Holy Land was not due to disinterest on the part of knights, but was instead caused by complex political factors of the time, such as the conflict between England and France, and the papal schism. The challenges of this period may have been discouraging, but it has been argued that, between 1307 and 1399, English knights enjoyed their greatest degree of opportunity and freedom, with shorter crusade service terms and a wide range of war frontiers encouraging an eager response that, according to Guard, can be considered to rival, if not eclipse, the response to crusading in the late twelfth and early thirteenth centuries.[39] For this reason, it is not hard to see why many scholars have labelled the fourteenth c entury a golden age of crusading.[40] Just as fourteenth century crusading differed from early crusading, the fifteenth century saw a further shift, with the September 1396 Nicopolis disaster viewed as a turning point[41] that saw the start of major changes taking place within both crusading and chivalry. Factors such as Henry IV and Vs increased demands for war, and domestic political crises at the end of the fourteenth century meant a reduction in crusading numbers and a decrease in the diversity and range of crusading which had been so characteristic of the previous century.[42] The Lancastrian revolution in the last year of the fourteenth century ended the atmosphere of co-operation and idealism which had supported crusade planning at intermittent times during the fourteenth century and ensured there were no additional attempts at organising a combined Anglo-French expedition. The romantic idea of crusading still held power, though; a desire for the king to eventually reclaim the Holy Land as a seemingly logical prog ression of the 1415 Agincourt victory is presented in the Gesta Henri Quinti, and according to Burgundian chroniclers, Henry V had exchanged crusade vows before the offensive against the Dauphin in 1420.[43] But times had changed and international crusading had come under pressure from many directions. The continuing centralisation of the monarchy and growing debate and criticism regarding the kings duty to act for the greater good assisted an increasingly strong sense of the geographical confines of the crown. Church propaganda and patriotism validated a monopoly on military resources for the war with France, and thus focus was shifted closer to home, which can be seen in the fact that, after Henry V, a king would not fight at the head of an army outside the British isles again until Henry VIII and the Battle of the Spurs in 1513. Crusade opportunities began to dry up. In short, the political and social climate previous to the Nicopolis crusade could not be recovered.[44] In the fifteenth century, crusadings main adversaries became the Ottoman Turks. English knightly traffic to Rhodes and other outpots of Christianity persisted, but their military impact and numbered were minimal and by the end of the Hundred Years War, the audience for which Chaucer and Mezieres had written had largely disappeared.[45] Furthermore, the idea of chivalry as a value system was coming under increased pressure, and the role of the knight in English society was changing, edging towards a less martial occupation. Conventional ideology remained in place but in the first decades of the fifteenth century, decisive changes in the character of contemporary chilvary came to light, with movement away from the dynastic wars of the fourteenth century towards what was formatted as a struggle for the respublica.[46] Concepts of sovereign authority, legitimiate war making and the guiding principles of profit and loss helped shape military expectations, and from the very begin of the Hundred Years War signs of the pressure of standards quite other than those on which chivalry was founded had been apparent. Therefore, in conclusion, it seems that crusading did remain a defining function of chivalric society, particularly in the fourteenth century, which was the so-called golden age of English chivalry. In the fourteenth century, it was a diverse, multifaceted, and vibrant set of practices,[47] which is particularly impressive against the aforementioned backdrop of hindrances and setbacks.[48] Crusading remained integral to chivalric culture in the fourteenth and fifteenth centuries because it exemplified so many chivalric ideals, from religious piety to However, it is hard to say to what extent crusading itself is integral to chivalry, as much as its values are. Crusading exemplifies the idea of a pious, sacrificing knight, which is no doubt why it was a popular expression of chivalry in the fourteenth century. In the fifteenth century, but more recent views do tend to emphasise renewed vitality of this new crusading activity, This new crusading was characterised by its decentralisation and diversity, made up of smaller expeditions not in the Holy Land but on the edges of Europe.[49] Whatever the case, there is a lot to be said for stressing the adaptability, as well as the sheer resilience, of the movement. [50] As a final note, it seems almost wilfully short-sighted to take a traditionalist or generalist view in this matter; to the participants, these crusades must surely have seemed as valid and as crucial as any before them. It is easy to overlook or underestimate their significance in retrospect, and one must remember that, to contemporary minds, recapturing the Holy Land was still an uncertainty. Even if the fighting was not in the Holy Land itself, it surely served the same purpose in the spiritual lives of the participants. Characterised by fighting in the hethenesse, as opposed to the expeditions to holy places that defined early crusades, Bibliography Constable, G. 2001. The Historiography of the Crusades. In Laiou, Angeliki E.; Mottahedeh, Roy P. The Crusades from the Perspective of Byzantium and the Muslim World. 1-22. Crouch, D. 2005. The Birth of Nobility: Constructing Aristocracy in England and France 900-1300 Gaultier, L. 1891. Chivalry: translated by Henry Frith. Guard, T. 2013. Chivalry, Kingship and Crusade: The English Experience in the Fourteenth Century. Hazard, H. W. (ed.) 1975. Chapter One: The Crusade in the Fourteenth Century in The Fourteenth and Fifteenth Centuries. 2-26. University of Wisconsin Press . Housley, N. 1992. The Later Crusades, 1274-1580: From Lyons to Alcazar. Oxford University Press. Housley, N. 1999. The Crusading Movement 1274-1700 in Riley-Smith, J (ed) The Oxford History of the Crusades. Oxford University Press. Housley, N. 2017. The Crusade in the Fifteenth Century: Converging and competing cultures. Routledge. Huizinga, J.H. 1938. The Waning of the Middle Ages. London. Kaeuper, R.W. 2009. Holy Warriors: The Religious Ideology of Chivalry Keen, M. 1984. Chivalry. Yale University Press. Keen, M. 1996. Nobles, Knights and Men-at-Arms in the Middle Ages. Bloomsbury. Lock, P. 2006. Routledge Companion to the Crusades. Routledge. Manion, L. The Loss of the Holy Land and Sir Isumbras: Literary Contributions to Fourteenth-Century Crusade Discourse in Speculum. Vol. 85, No. 1 (JANUARY 2010). 65-90. Powell, J.M. 1995. Rereading the Crusades: An Introduction in The International History Review, Vol. 17, No. 4 (Nov., 1995) Riley-Smith, J. 2009. What were the Crusades? Palgrave Macmillan. Saul, N. 2011. Chivalry and Crusading in For Honour and Fame: Chivalry in England 1066-1500. Bodley Head. [1] Keen, 2005. 44-45. [2] Powell, 1995. 667-668. [3] Keen, 1996. 2. [4] Riley-Smith, 2009. 23. [5] Keen, 1996. 2. [6] Saul, 2011. 230. [7] Constable, 2001. 11-12. [8] Constable, 2001. 11-12. [9] Riley-Smith, 2009. 27; Housley, 1992. 2-3. [10] Constable, 2001. 14. [11] Constable, 2001. 12. [12] Housley, 1992. 3. [13] Constable, 2001. 15. [14] Housley, 1992. 402. [15] Guard, 2013. 15. [16] Saul, 2011. 230. [17] Hazard, 1975. 5. [18] Manion, 2010. 65-66. [19] Housley, 1999. 262-264. [20] Housley, 1999. 261. [21] Housley, 1999. 261. [22] Housley, 1999. 261. [23] Housley, 1999. 261. [24] Huizinga, 1938. 87. [25] Housley, 1999. 266. [26] Saul, 2011. 230. [27] Huizinga, 1938. 65. [28] Gaultier, 1891. 26. [29] Keen, 1996. 3. [30] Housley, 1992. 401. [31] Housley, 1999. 261. [32] Guard, 2013. 145. [33] Guard, 2013. 157-158. [34] Kaeuper, 1999. 73. [35] Kaeuper, 1999. 73. [36] Guard, 2013. 154. [37] Guard, 2013. 173. [38] Guard, 2013. 126. [39] Guard, 2013. 208. [40] Housley, 1992. 402. [41] Hazard, 1975. 25; 647. [42] Housley, 1999. 275-276. [43] Guard, 2013. 213. [44] Housley, 1992. 78 [45] Guard, 2013. 213. [46] Guard, 2013. 214. [47] Manion, 2010. 65-66. [48] Housley, 1999. 266. [49] Saul, 2011. 230. [50] Housley, 1999. 266.

Dual Setting β-tricalcium Phosphate Composite Cement

Dual Setting ÃŽ ²-tricalcium Phosphate Composite Cement Dual Setting ÃŽ ²-tricalcium Phosphate Composite Cement Obtained by 3D Printing Abstract: Calcium phosphate cements (CPCs) could be employed as synthetic bone graft substitutes or in the manufacture of scaffolds for tissue engineering. The limitations of these systems are their low mechanical strength, which limits its use to places with small mechanical stresses; however, the use of polymeric additives such us acrylamide (AA) and ammonium polyacrylate (PA), reinforced the system through in situ polymerization and increase the mechanical properties of the final piece. Moreover, the fabrication of the cement scaffolds through rapid prototyping technologies at low temperatures such as 3D printing, will allows the fabrication of more complex forms and customization of implants. Thus, the objective of this work was the evaluation of the ÃŽ ±-tricalcium phosphate/AA/PA system in the fabrication of scaffolds by rapid prototyping technology. The results showed slight differences between the porosities of the printed pieces (61% for cylindrical test bodies and 59% for rectangular ); but water absorption was significantly different for each type of printed form. Mechanical strength (1.3MPa) and flexural stress (3.2MPa) were lower than expected due to the high porosity of the samples although the morphology of the final material showed the presence of homogeneous and interlinked network of hydroxyapatite crystals. Nevertheless, printed materials might be used as spongy graft substitutes or scaffolds for tissue engineering in low-mechanical solicitation. Calcium phosphate cements (CPCs) could be employed as synthetic bone graft substitutes or scaffolds for tissue engineering allowing the fabrication of more complex geometries and the customization of the implants mainly due to the possibility of be molded [1]. Moreover, the use of additive manufacturing technologies at low temperatures such as 3D printing permits the fabrication of pieces with enhanced performance over traditional techniques [2-3]. Usually, the obtained pieces have low mechanical strength, which limits its use to places with small mechanical stresses; however, the use of polymeric additives such as acrylamide (AA) and ammonium polyacrylate (PA), could reinforce the system through in situ polymerization and increase the mechanical properties of the final piece [4]. Some studies reports the use of calcium phosphate powders such as à ¯Ã‚ Ã‚ ¢-tricalcium phosphate, tetracalcium phosphate, and ÃŽ ²-tricalcium phosphate [ÃŽ ²-Ca3(PO4)2; ÃŽ ²-TCP] as row material in the manufacture of scaffolds by means of 3D printing technology [5-8]. However, none of the reported studies refer the use of dual setting ÃŽ ²-TCP-based cement hydraulic system as proposed by the authors. Thus, the aim of this work was the fabrication and characterization of a dual setting composite cement based on ÃŽ ²-tricalcium phosphate (ÃŽ ²-TCP)/AA/PA by 3D printing technology. A Z310 Plus Printer Prototyper was used to print the pieces. Previously shyntethized ÃŽ ²-TCP powder [9], was mixed with ammonium persulfate [(NH4)2S2O8] and placed in the printer chamber. Powder layer thickness was set to 0.0875mm and binder liquid/powder ratio was 0.31mL/g. The binder was composed by a solution of 5%wt Na2HPO4, 10%wt acrylamide (AA), 1% N,N methylenebisacrylamide and 0.5% N,N,N,N- tetramethylethylenediamide [4]. Pieces in the form of cylinders and rectangles for compressive and 4 point bending assays were prototyped. Phase composition of the samples was determined by X-Ray Diffraction (XRD) in a PHILLIPSà ¯Ã†â€™Ã¢â‚¬â„¢ diffractometer (X ´Pert MPD). Morphological differences were observed by Scanning Electron Microscopy (SEM) using a JEOL microscope (JSM-6060). Compressive strength (CS) and flexure stress (FS) were measured in servohydraulic Universal Testing Machine (Instron 3369) with a load measuring cell of 2kN and a loading rate of 1 mm/min. Figure 1 shows a photograph of the printed materials after removing powder excess. Minor differences were observed in relation to the original sample size. Figure 2 shows the XRD patterns of ÃŽ ²-TCP powder and prototyped cement after 7 days in water/37.5 °C. After setting and aging, some ÃŽ ²-TCP peaks (JCPDS 09-0348) could be identified in addition to the characteristics peaks of CDHA (JCPDS 46-0905). Mechanical properties, water absorption apparent porosity and density can be observed in Table 1. Values of both compressive strength, and flexure stress were very low. Slight differences between the values of apparent porosity of the samples were found as a function of the arraignment of prototyped piece; on the other hand, apparent density values were the same regardless of the format of the piece. Microstructural features of the prototyped material are shown in Figure 4. Typical petal-like plates distinctive of setting and hardening ÃŽ ±-TCP-based cements can be observed both on the surface and the fracture surface. However, the size of the crystals in the inside of the material is higher (à ¯Ã‚ Ã‚ ¾5à ¯Ã‚ Ã‚ ­) than those found in the surface and a greater homogeneity is observed. In addition, some unreacted ÃŽ ±-TCP grains and macropores from about 5 microns of diameter can be observed at the outward of materials. No evidence of the presence of the hydrogel formed during the in situ polymerization of acrylamide was observed. Usually, strength is difficult to reproduce for ÃŽ ²-TCP-based CPCs because of the variability of ÃŽ ²-TCP phosphate properties from different sources. Factors like mean particle size and distribution, specific surface area, wettability, and phase impurities markedly influence the properties of the resulting cement. Since the precipitation of CHDA is responsible for the adherence and interlocking of the crystalline grains, which results in hardening; the fall of the mechanical strength can be attributed to the low transformation of ÃŽ ²-TCP into CDHA (Eq 1) according to the results of XRD. The value of the apparent density was close to the theoretical density of ÃŽ ²-TCP (2.86g/cm3), confirming no transformation of this phase into CHDA. When polymerization is conducted in aqueous slurry of ceramic powder, the resulted crosslinked polyacrilamide hydrogel is able to bind the ceramic particles and provide strength to the resulting system [10]. However, the addition of acrylamide to the system apparently did not work as reinforcement of the ÃŽ ²-TCP-based cement as expected. Moreover, the presence of the hydrogel after polymerization could be prevented the solubilization of the ÃŽ ²-TCP particles and subsequently inhibited the precipitation of the CDHA; so the strength of materials decreases. Furthermore, the high porosity of the prototyped materials also negatively influences the mechanical strength obtained. Water absorption values were not significantly different from those found for samples of cement without additions hydrogel [11], which reinforces the idea that it could be possible that the in situ polymerization of the acrylamide have not occurred. SEM results showed the presence of large number of plate-like crystals of aged CDHA in both: surface and fracture surface. Differences in the sizes of the crystals are due to the mechanism of hydrolysis which is dependent on the diffusion of fluid through the layer formed and occurs from the inside to the outside of the material. However, even though the presence of this entanglement of CDHA is responsible for the mechanical strength, the existence of unreacted ÃŽ ²-tricalcium phosphate and the high porosity of the prototyped materials are critical factors in the final properties of the cement. In conclusion, it is possible to obtaining scaffolds of dual setting hydraulic cement by 3D printing. The mechanical properties thereof are low for applications where high mechanical stresses were required. Nevertheless, the obtained pieces were high porosity and could be used as scaffolds for cellular growth and cancellous bone replacement. Acknowledgment The authors acknowledge the financial support from CNPq-the National Science and Technology Development Council (Research Grant 190005/2013-0). 1

Character Analysis of Fluer Pillager Essay -- essays research papers

Fleur Pillager 1 Character Analysis of Fleur Pillager Fleur Pillage is the most extraordinary character in this story. She is not only physically powerful, but also spiritually strong. She is strong willed and resolute to live her life as she wants to. She never listens to the town or tribal gossip about her and let it repress her. People pretty much stay out of her way because she is extremely diverse. They are too afraid to try to understand her or get to know her. Her life force is drawn from the milieu. Her spirit seems to be analogous with nature. The immense energy of nature is a mystery and Fleur seems to have some power to control it, this also make her an ambiguity. The two traits that I most admire about her are the fact that she is an enigma and that she has a supernatural am...

Heroes and Heroines :: Fiction Comics Papers

Heroes and Heroines "Who the heck are you?" Victor Frankenstein cried. "What the heck are you?" "I am the wretch created by your beloved Elizabeth," cried the vaguely female wretch. "Elizabeth has passed the limits of the human realm and in her feverish pursuit of the essential knowledge of the world she has spawned the being that you now see before you!" "And what do you want from me, you frightening monstrosity whom my innocent and sheltered eyes should never have been made to look upon?" The wretch snickered. "I am a monstrous version of Elizabeth, her child, brought forth by her own hand. She has forsaken me, cast me aside and thus made me miserable! Therefore I have vowed to destroy everything she loves, even sweet and mild Victor, just as she destroyed all happiness for me. Rrrrr!" "Oh, help me! Help me!" Victor Frankenstein cried. "Oh! Oh!" Now wait just one second. Very funny, but that's not how the story goes. For one thing, Victor Frankenstein does not squeal like a-girl? Victor Frankenstein created the monster. Victor Frankenstein was the ambitious one who took his experiments too far. A monstrous version of Victor destroyed everything he loved. Elizabeth was sweet and mild. Elizabeth was the innocent who died because of Victor's work gone wrong. Frankenstein would have been a remarkable book if Elizabeth had taken on Victor's part, if Victor had taken on Elizabeth's part, and if the wretch had been female. Imagine Victor staying at home and being the best example of the sweetest nature anyone ever did see. Imagine Elizabeth storming acros the icy mountains after the wretch, and imagine the wretch demanding a husband to be a boon to her, sweet and supportive company when she became tired of the world. Switching the gender roles in such a way would be comical because that's not the way it's done. When we read about, watch, or listen to our fictional heroes and heroines, we expect certain behaviors from them. We have a set of rules by which we define male and female characters, and characters that don't adhere to the general rules are anomalies and misfits.

Aristotle’s Contributions to Communication Theory

Aristotle (384 BC – 322 BC), was the son of Nichomachus (the physician to the king of Macedonia). He was born in the city of Stagira in the northern Greece. He had initially been exposed to medical training after which in 367 BC enrolled to study philosophy with his teacher, Plato in Athens. He proved to be a very brilliant student but who constantly disagreed with almost everything his teachers taught. This was fundamentally because Plato always understood the world abstractly but Aristotle was more for a changing world. Aristotle believed in empirical knowledge which involved cataloguing of observable phenomena in explaining everything in nature.Due to this belief and attitude, he wrote literally about all aspects of nature and human societies including: metaphysics, physics, embryology, ethics, poetry, mathematics, meteorology, physiology, politics, dreams, anatomy, rhetoric and many others (Randall, 1960, p.23).Aristotle is a great icon when it comes to the aspect of diffi cult and rational philosophical thinking and especially one that is of abstruse nature. Even among the very well educated and read persons, he remains a legend who wrote with the precision of a superhuman and his thinking was superb with clarity that is quite incredible.His works however are easily read and the western culture or global modern culture cannot be talked about without an association with this inspiring historical philosopher though he himself never came into terms with almost everybody leave alone Plato, his famous teacher.More than 2,300 years down the line, Aristotle, who is considered the guru of rhetoric, laid the fundamental foundation of a good rhetoric (many people being addressed by one person) by saying that it should be ethical as well as persuasive.He defined rhetoric as the faculty that concerns itself with availability of persuasive means as may be observed in any particular case. Aristotle specifically divided public oratories into three categorical class es: the ceremonial, forensic and political oratory (Shields, 1999, p.15).Oratory in ceremonial situations is used particularly to censure or give some praise to an individual. Political oratory is mainly meant to urge or compel the audience to accept or not to accept something whereas forensic speaking usually defends or attacks a person in a given case and is the most relevant and widely applied in courtroom proceedings. It focuses at establishment of injustices or justice of a specific action.He believed that rhetoric must possess three proofs which are ethics (ethos), emotion (pathos) and logic (logos). He had observed the audiences being publicly manipulated by skillful speakers of his time who had no regard of the truth in their communication and this didn’t auger well to him and to Plato, his teacher. He therefore saw no apparent need or value of such rhetoric’s and this prompted him to study rhetoric in a deeper and on a different perspective.Logos is the logic contained in the actual communicated words by the speaker in a speech. The audience and their emotions or feelings in the process of rhetoric is the pathos whereas ethos is the character and disposition of the speaker as revealed by him/her, and perceived by the audience during the process of the communication.During Aristotle’s days, the pathos idea was a novel one though not many speakers today would communicate without putting their audiences’ auspice into consideration.Audiences and audience’s perception of a speaker is a very integral part of any communication as was first stipulated by Aristotle. As a matter of fact, the arousal of an audience’s emotions represents effectiveness of a speech. This has severally been employed in many great and historical speeches.For example, the famous Martin Luther King Junior’s speech in a letter he wrote while in a Birmingham jail incorporated the three necessary ingredients, the ethos, logos and pathos thu s making his audience convinced of the truth and importance of his speech (Shenk, 1995, p.56).According to Aristotle, persuasion is demonstrative in the sense that it is through the character of a speaker that it can be achieved. The audience will always consider the speaker’s credibility from his/her spoken word to be convinced, after apparently discerning some truth from the presented arguments.Aristotle went beyond the explanation of ethos as merely competence in morality of the speaker to include knowledge and expertise. Although the word ethics, derived from the Greek word ethos (meaning disposition or theory of living), it is the study of morality.Aristotle gave indubitable remarks that it is not what the audience thinks of the speaker’s character prior to the speech that matters but by the content of the speech.However, several writers today dispute this and argue that it is the speakers overall history and morality that matters in determining the validity or in validity of the argument. For example they argue that some ethos can be violated through a number of reasons which include the following (Broadie, 1991, p.68).Firstly, the speaker may have some motives that may be ulterior or some interests vested in the debates final outcome. The interests may be direct such as in a case where an individual who has been involved in a crime pleads ignorance and innocence of the same.Secondly, it may be that the speaker’s expertise is doubtable e.g. a doctor’s lecture on architectural designs has less impact than an architecture giving a speech on the same.Pathos, another mode of persuasion, implies â€Å"emotion† or to â€Å"suffer† as derived from the Greek word paschein. The audience’s emotions can be appealed to in a number of ways. Particularly, it can be very powerful when passion in general together with some items of emotional arousal is skillfully applied in the speech.Moreover, it can be through telling st ories using some metaphorical connotations as commonly used in non-fictional or fiction materials evoking paramount pity and/or sorrow. Pathos is more psychologically appealing to audiences especially when it results to rejection fear if the audience is in disagreement with the speaker’s arguments.When pathos is excessively applied, it leads to over-emotionalism. Appealing to the emotional aspect of the audience, one can easily inspire happy, sad or angry reactions as well as patriotism among many others (Whaley, Samter, 2006, p.47).Logos is defined as the application of logic in the process of making arguments or in other words the reason appealing technique. It is the factual and rational modality upon which the position of the speaker is based and supported. By the use of arguments that are persuasive in nature, persuasion itself can be affected by the very speech when an apparent truth or a truth has been proven in a particular case.The attorneys will always desire to app eal to the logical sense of the fact finder at one point or another during the process of trial in a case. By use of logos, individuals want to convince an adoption for no other conclusion but theirs alone (Shenk, 1995, p. 104).ReferenceBroadie Sarah (1991) Ethics with Aristotle. Oxford, Oxford University Press, pp.68.Randall John (1960) Aristotle. Columbia, Columbia University Press, pp.23, 49.Shenk Robert (1995) Ethos at Sea. Business Communication Quarterly, Vol.58, pp. 56.

Good and Service Experience

Model and explain the Servuction Model as a service encounter framework. Relevance for fast food market and what is the role of customer B in the model? The Service encounter is defined as a period of time during which a consumer directly interacts with a service. Service encounters occur where it is necessary for consumer and producer to meet in order for the former to receive the benefits that the latter has the resources to provide. This definition includes all aspects of the service firm with which a consumer may interact, including its personnel and hysical assets.Servuction concentrates on consumers' perceptions of the service encounter. The Servuction model is a simple but powerful model that illustrates factors influencing the service experience of a customer when enjoying a service. It concentrates on consumers' perceptions of the service encounter. The framework, developed by Eigher and Langeard emphasizes experiential aspects of service consumption and is based on the idea of organizations providing consumers with complex bundles of benefits.The elements of the service experience are divided into wo parts- visible and invisible. The visible part consists of the inanimate environment within which the service experience occurs, the service providers or contact personnel who interact with the consumer during the service experience. The visible part of the organization is is supported by the invisible part, comprising the support infrastructure, which enable the visible part of the organization to function. The invisible part refers to the rules, regulations and processes upon which the organization is based.Although they are invisible to customers they have very rofound effect on the consumers service experience. The model is completed by the introduction of other customers, with whom each consumer may interact within the system. This is important because the actions of fellow consumers can contribute greatly to the overall encounter. Everyone and every thing that comes into contact with the consumer is effectively delivering the service. There is often large number of contacts between the service provider and the customers which makes it difficult in identifying the servuction system.Only consumers can define the service encounter hat matters to them and essentially create their own bundle of benefits from the contributory elements of the service offer. Therefore the service encounter is defined by customers , rather than producer-led definitions. Relevance for fast-food market: The servuction model for a fast-food market is used for understanding consumer experiences: consisting of visible service, contact personnel , other customers and home delivery and Wi-fl connection free for customer. The contact personnel of the fast-food market would include a waiter/ branch manager, counter employees and a ecurity guard.The other customers would be customer B. The invisible organization and systems could be a very fast delivery within 5 minutes, a good setup with approximately 10 staff and a good music system in the restaurant. Role of Customer B: Customer B represents all other customers who are part of customer A's experience. Consumption of service are â€Å"shared experience† because it often occurs in the presence of other customers. As in the case with the other visible components of the Servuction model, other customers can impact customer A's experience.

Tesco’s Success Story

Tesco's success story Some of the key reasons for  Tesco’s  success include: Tesco  has been particularly successful because of its powerful brand. It has a reputation for value, low prices and for being customer focused. Its brand equity and associations have helped the company to expand into new sectors and markets. Tesco  has also been strong in public relations, advertising and building profile in catchment areas on a local level. This local approach to marketing appears to be a key driver for success. Tesco  has a good range of products, including own label products.It seeks to provide excellent customer service, and ensure high levels of customer satisfaction. The own label products have helped strengthen profits for the group, and it broad appeal through good, better, best (finest ranges) caters for the widest consumer audience. Aggressive overseas expansion has helped to keep profits high. The organisation has expanded into Eastern Europe, emerging nations su ch as China and South Korea and even the US, through mid market supermarkets known as, â€Å"fresh and easy†.Its strategy of being close to the customer has been assisted in the UK specifically, when  Tesco  developed different formats for shopping (convenience, metro, express, superstores). It has been the best retailer for format delivery and obtaining some of the best retail positions. It gained a first mover advantage when it launched  Tesco. com, which is one of the biggest and most successful online retailers. This part of the business continues to grow market share and has provided a channel to sell non-food items and other areas of the business including finance.Information technology has revolutionized the retailer, not only in stock-control and distribution worldwide, but also in terms supplier management. It has enabled better I) retailer-manufacturer innovation ii)  shorterning  of decision making and greater knowledge sharing. Tesco  is one of the mos t advanced companies in consumer understanding aided by IT (e. g. Dunhumby  and  Tesco  Clubcard  data). Consumer data has i) shaped product offerings ii) ranges iii) given  Tesco  a better understanding of consumer segments and shopping profiles and iv) helped marketing to build loyalty and develop promotion offerings that suit target groups.This level of sophistication has helpedTesco  to remain leader within the UK market. Suppliers are internationally sourced, and  Tesco  gains scale economies from its large buying volumes. This has enabled the company to keep prices down and supported its low price strategy aimed at the broad consumer market. However, the company has been criticized for its management of suppliers and clashes with the farmers union. There has been growing opposition to the supermarket because of its size, and the government (through the Monopolies and Mergers Commission) has been involved in ensuring competitive markets in the UK.Recent acquis itions such as T;amp;S stores, have led to a high concentration, with only few dominant players within the market. The organisation has a diversified product portfolio, which includes telecommunications, finance, insurance, which provides cross and up sell opportunities to customers. Profits have been invested to support research and development, and its aggressive international expansion plans. Read more:  http://www. businessteacher. org. uk/business-resources/case-study-database/tesco-case-study/#ixzz2B9gukB98